Hi, I’m Katie Armstrong —
Entrepreneur, artist, lawyer, triathlete, yoga teacher, personal trainer, and CEO of two companies—a renaissance woman of sorts. I’m also a wife and mother to a dynamic little girl.
My greatest passion lies in supporting others, which is why today I’m a business mentor, health advocate, and performance coach committed to helping others live truly Inspired Lives.
“Finding and following your unique personal calling and trusting your intuition are strengths that can be cultivated.”
I’m fascinated with the human experience and what constitutes success for each of us. A life full of meaning, mastery, and joy is how I personally define success. I help others define success for themselves, liberating them from conventional thinking, and assisting them in building a life of sincere value.
“We evolve and change, but our core values often remain the same. Living in alignment with values creates a roadmap for living an Inspired Life.”
I’ve always played by my own rules and danced to the beat of my own drum, inherently knowing that I was responsible to forge my own path. A traditional career and conventional lifestyle didn’t match MY personal vision for life. I’ve often had to be the source of my own clarity and motivation.
In 2010, I left a corporate legal practice to pursue yoga in far-off lands, despite the concerns of those closest to me. This leap of faith began the start of my eCommerce business, The OM Collection, an epic adventure that allowed me to see the world, train alongside incredible teachers and live the life of an artist. Building this business, as well as experiences as a competitive athlete, have demonstrated time and time again that anything is possible with a clear vision, a sound plan, and personal resolve.
“With every breath and in every moment, we have the extraordinary ability to shift direction, reinvent ourselves, and live in conscious alignment with our most authentic truth.”
Open to exploration and excited to try new things, I have boldly pursued many avenues simultaneously and allowed passion to steer the ship. I’ve worked in or started businesses in wildly varied industries, including media, e-commerce, fashion, health and fitness, mindfulness, government, cannabis, and law. Grasping complex concepts and understanding what actions need to be taken, even in unfamiliar industries, is one of my core strengths. This honed ability allows me to meet you where you are and offer support no matter what objectives arise.
Learning to set and define clear, actionable goals, while building resilience and follow-through, has been a key to my personal and professional success and are cornerstone principles to the Inspired Living lifestyle. I was raised knowing that hard work, strategic effort, and an authentic belief in oneself leads to success—no matter what the challenge. It's this understanding that led me to start my first business at 13, pursue athletics at a high level in multiple sports, weave three majors and two minors into a self-directed honors degree program and transform an interest in activism and politics into a Juris Doctor (J.D.) degree from a top 10 law school.
At the heart of everything I’ve ever done is a steadfast commitment to health and wellness. It is our strength, vitality and overall wellbeing that dictates the potency of our action and the ability to sustain a vision. This is why fitness, nutrition and supplementation are a part of all Inspired Living programs and offerings.
“Anything in this life is attainable, no matter how wild the vision, tall the obstacle or loud the chorus of naysayers sing.”
Evolution requires that we be brave and have difficult conversations with ourselves. Twenty plus years as a meditator and yoga practitioner taught me how to sit in the fire, confront the challenging parts of myself and take massive action to become the person I wanted and needed to be to live my desired path. Doing so wasn't always comfortable, and it certainly wasn't easy. Growing big ideas from the ground up and harnessing tiny sparks of inspiration all required deep work, sheer grit, and the humility to look deep within myself and make necessary changes.
An unbreakable attitude and determination gave me the resolve to heal my body and return to competitive triathlons after shattering two vertebrates. It was what helped me pick myself up and begin anew when heartbreak and loss left me raw and bewildered. It was with resilience and commitment to success that I pivoted and rebuilt my business when a natural disaster, the 500-year flood in Colorado, literally washed away everything I had worked so hard to create. And, it's what supported me in transforming fear to fuel during the Covid-19 pandemic, inspiring me to grow The OM Collection, my retail business, 10-fold and launch a new company all while pregnant with my first child.
“Life is a series of twists and turns, but we ultimately get out of it what we invest in it. Building a growth mindset is a key to success.”
Throughout the years, I’ve learned that the process of self-discovery requires the presence, perseverance, and passion of a warrior. It is a beautifully rewarding and deeply fulfilling experience. Through diving deep into the powerful work of self-exploration and self-actualization, you get to play by your own rules, cultivating an inspired, joyful life ripe with meaning and purpose.
My hope is that you see glimpses of your own story within mine, and that through shared experiences we grow together. My success is your success, and I choose to succeed. Together, we do what it takes—bringing in mindfulness, embodiment practices, life skills, and thoughtful, effective ways to create impact—all while leading with the heart.
